UPCOMING: The 4 B2B Demand Gen Levers Workshop

Sam Jacobs

Sam Jacobs Profile Photo

CEO

Sam Jacobs is the Founder & CEO of Pavilion, and the Wall Street Journal bestselling author of Kind Folks Finish First. He launched Pavilion as Revenue Collective in 2016 and bootstrapped the company to $10M in ARR before taking on a $25M growth financing round in early 2021, led by Elephant Ventures and GTM Fund. Today, Pavilion helps its 10,000+ member global community of go-to-market executives to unlock their full professional potential through private peer groups, education, events and research.

Prior to Pavilion, Sam spent 15 years as a senior revenue leader at VC-backed companies in the New York area including Gerson Lehrman Group, Axial, Livestream/Vimeo, The Muse, and Behavox.

He lives in the West Village of Manhattan with his wife and two dogs, William and Oswald, and mourns the passing of his beloved Walter in the Summer of 2022.

Dec. 1, 2023

Top 10 Go-To-Market Strategies For 2024 - Part 1

It's been an awesome 1st year of the GTM News show. Grateful for the 42 episodes published to date, 2000 subscribers+, and 10,000+ listens. Most of all, I'm grateful for all I've learned from our expert practitioners, each p…
May 26, 2023

Unit Economics: Growth At The Right Costs

Especially in the venture-backed B2B SaaS world, "growth at all costs" was the norm for awhile. Things have changed and that's why unit economics is so important for every person on your team to understand & help to optimize…