UPCOMING: Demand Gen Series: AI For B2B Marketing

Julia Gilinets

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CRO / Investors / Advisor

Aug. 18, 2023

Product-Led Growth & New Buyer Expectations

As Bob would say, "the times are a changin" B2B buyers behaviors are fast catching up to B2C / consumer behaviors. Buyers don't want friction. They just want it now. ​McKinsey recently came out of report​ that stating about …