Anthony Kennada
Co-Founder & CEO
Anthony Kennada is the co-founder and CEO at AudiencePlus, the Owned Media company. As the former Chief Marketing Officer at Gainsight, Front, and Hopin, Anthony has pioneered a market-making playbook that leverages content, community, and events in order to build, engage, and monetize an owned audience. Anthony is also the author of Category Creation: How to Build a Brand that Customers, Employees, and Investors Will Love.
Dec. 1, 2023
Top 10 Go-To-Market Strategies For 2024 - Part 1
It's been an awesome 1st year of the GTM News show. Grateful for the 42 episodes published to date, 2000 subscribers+, and 10,000+ listens. Most of all, I'm grateful for all I've learned from our expert practitioners, each p…
Feb. 24, 2023
Why Owned Media is the Key to Efficient Growth in 2023
Owned media is all about building an intimate relationship with your audience, where they learn from you and are inspired by your content. In return, they provide their email address and subscribe to your brand, allowing you…