B2B Marketing: Growing Efficiently To $10mm & Beyond
(this is a recording from a live event from June 2023)
Getting new B2B customers in 2023 is tough. Consider these stats:
- 85% of buyer's journey happens before they talk to sales (Forester)
- 95% of your target market isn't in market (Forester)
- Customers see 5000+ ads daily (Forbes)
But don't lose hope! Listen to a recording of a recent webinar I did on all things B2B marketing.
Learn how to efficiently grow to $10mm ARR and beyond. Gain insights from my decade of B2B marketing experience; failures included.
Topics covered:
- Selfless Advantage mindset
- Position yourself as the obvious choice
- Fundamentals of generating opportunities (Partnerships, Customers, Outbound, Paid Media, and Content)
- Go-to-market basics
Taylor Wells
Founder & Host @ GTM.news
Taylor has lived and breathed B2B marketing & go-to-market strategies for over 10 years at boot-scrapped & growth stage businesses. He thrives on building amazing customers experiences through what he calls the Selfless Advantage. This approach is an unconditional approach to marketing that helps people & positions your business as the obvious choice. He is the Founder & CEO of Potential Opportunity.